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The premise of running a business is pretty straightforward: exchange goods or services for payment, and hopefully return a profit. But when you zoom in on the processes at play, things start to get a lot more complicated. Between the product and payment comes a combination of transactional and higher-value activities, customer-facing opportunities and critical organizational handoffs — a complex process better known as the order-to-cash (O2C) cycle.

In Episode 9 of Esker On Air, host Scott Leahy talks with Marisa Brown, APQC’s Senior Principal Research Lead for Supply Chain Management, to shed some light on what the O2C cycle is, how it works, and how business leaders can optimize and capitalize on it. Listen to the new episode to get answers to important questions like:

  • Why should you be paying attention to the O2C cycle right now?
  • Where do you start when it comes to optimizing O2C processes?
  • What tools and technologies can help get the most value out of your O2C processes?
  • How has the pandemic affected O2C optimization?

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Scott Leahy
Host, Esker On Air
Scott is a Customer Experience Advocate at Esker, committed to making customers feel valued, understood, and engaged. He has hosted Esker On Air since June 2020
Marisa Brown
Senior Principal Research Lead, APQC
Currently, she focuses on the in-depth needs of APQC’s members in supply chain management and product development as she develops and oversees APQC's supply chain management research agenda
Adrian Posteraro
C-SAT Partners
Adrian Posteraro is the former Director of Global Customer Support & Satisfaction at MEDRAD Inc. — a two-time winner of the Malcolm Baldrige National Quality Award.
Jason Anderson
Esker, Inc.
As a Business Development Manager at Esker for 10+ years, Jason Anderson is dedicated to helping customers gain greater return on their ERP investment through document process automation.
Adrian Posteraro
C-SAT Partners
Adrian Posteraro is the former Director of Global Customer Support & Satisfaction at MEDRAD Inc. — a two-time winner of the Malcolm Baldrige National Quality Award.
Jason Anderson
Esker, Inc.
As a Business Development Manager at Esker for 10+ years, Jason Anderson is dedicated to helping customers gain greater return on their ERP investment through document process automation.

Is this a free webinar?

Yes. Anyone who wishes to attend this webinar can do so absolutely free of charge.

What if I register but can’t make it?

No worries. Since a recording will be emailed to all attendees after the presentation concludes, we encourage people to register even if they can’t attend live.

Will it be recorded?

Yes. Not only will this webinar be recorded for your convenience, the presentation will also be emailed to attendees once it is finished.

Can I ask questions?

Of course! There will be a Q& session featured at the end of the webinar, but attendees are welcome to submit questions at any time during the presentation.